The Intersection of Brand and Experience with Jennifer Williams

As a TEAM that works at the intersection of brand and experience, it’s rare to find talent that knows what it’s like to be on both sides of the industry. From behind the bar to bringing brands to life, Jennifer Williams, Sr. Art Director, knows what it takes to create unforgettable experiences that translate seamlessly from gatekeeper to consumer. Jennifer sat down with Bonnie Knoth, Manager of Talent Development and Culture, to talk about the surprising parallels between the skillset of both roles.

Check out the interview on our Instagram.